WHAT IS GOPUFF?

Gopuff is a tech start-up that specializes in delivering thousands of different products to consumers that range from snacks, drinks & ice cream to toilet paper & essential household items. Due to being a fast growing & evolving company, there were different phases of rebranding throughout the five years I spent at Gopuff.

360 Campaigns
Paid/Social Media Design

Site Asset Design
Email Marketing Design

OOH Design
Video Editing & Animation

Illustration
Swag Design

NOTEABLE BRANDS/HUMANS:

Pepsi, Ben & Jerry’s, Coca-Cola, MARS, Philadelphia 76ers, James Harden, J Balvin.

PAID MARKETING

I spent most of my time at Gopuff working closely with the paid marketing team iterating on my own ads and constantly beating the performance of my past ads. NOTE: There were different phases of rebranding throughout my 5 years at Gopuff.

2021 POST REBRAND:

PAID MARKETING BEFORE REBRAND: EXPLORATION PHASES

REBRAND EXPLORATION 1 (2019)

REBRAND EXPLORATION 2 (2019)

REBRAND EXPLORATION 4 (2020)

REBRAND EXPLORATION 3 (2020)

CAMPAIGNS

The 76ers partnered with Gopuff during the 2021 season! This campaign was across the span of 3 months during our most recent rebrand, so please note the change in color, font, logo, etc. The campaign included email comms, social posts & stories, a 76ers specific Gopuff bag & t-shirt and other print collateral.

Gopuff partnered with the amazing Colombian music artist, J Balvin, to promote the Gopuff app. I had the pleasure of creating 3 custom designed jackets for him.